Argggg another buffalo....

The bison seems to be a hallmark of North Dakota. I used to hate seeing it placed on anything North Dakota. It made me sick to see it on the quarter or again on the license plate. I have never understood why we keep dipping into the same well. Upon further research I realized I was mad about the wrong problem. Its not that it's a bison. It's how the animal is used. Too often it's just slapped in a design as an after thought. There is no purpose behind the choice, no style to drive decisions. If your going to have a bison in your design, make it say something other then "North Dakota loves buffalos." Cus We already know that. There are so many tropes out there. It's easy to get mad about them. But I urge you to use that energy to make something new out of something played out. Be productive and creative. What's your favorite cliche? How can you turn it on its head?